“It Wasn’t Me” – Dubai Getting Creative on Banking Fraud Awareness
Viewers as well as security awareness specialists praised the hilarious two minutes video.
Dubai– Emirates NBD and Dubai Police creatively joined efforts to come up with a two minutes video launching #SecureYourAccount campaign to raise awareness on banking fraud.
The video released Thursday on social media channels of both Dubai Police and Emirates NBD bank uses Shaggy’s year 2000 hit “It wasn’t me” tune but with changed lyrics to warn users about banking fraud through social engineering techniques.
As Information security awareness professionals at CIATEC, we loved the video that got all the elements of a successful information security awareness material. It is a job well done conveying the message of keeping personal banking information safe using a 20 years well known rap song. This type of awareness material has proven to have a high penetration rate among audience.
Enjoy the video, and always remember to #SecureYourAccount.
Many organizations struggle to convey information security awareness material to users and customers. If that sound like your organization, contact us today to start your information security awareness program.
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